8 Outdoor

Brand identity

Intelligent strategy and insightful thinking is all well and good. But sometimes we like nothing more than seeing our creative work really, really big. Luckily for us, 8 Outdoor only do big. They are out-of-home advertising specialists, with a portfolio of huge outdoor digital advertising sites. As well as state-of-the-art digital screen tech, they’re also in the process of revolutionising the traditional advertising booking process. Like we said: big. We devised a brand identity and brand communications plan for 8 Outdoor, helping them to position themselves as brighter young things. You’d better wear shades.

What we did

  • Naming
  • Brand strategy
  • Brand identity
  • Brand communications
  • Creative direction

Who we collaborated with

Share this project

“Baxter and Bailey were brilliant in helping us find our personality. And they pushed us to create something brave, distinctly different and creative.

As a start up our days are hectic and crazy. Dom and Matt brought a calm expertise helping us to roll out our new identity across our website and advertising sites.”

Alexis Moore
Operations Manager,
8 Outdoor

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